Tianjin Tianjin Heping District, Riverside Dao Jiaokou Quangyechang in the central business district, was built in 1928. 7-storey building, 33 meters, construction area of 24,000 square meters of business area of 17,300 square meters, was the largest in Tianjin, a mall, but also a set of commercial, entertainment in one of the largest business district, Tianjin commercial character. Tianjin is immediately one of the three major retail division stores, shopping is one of the top ten notable. Operate up to 30,000 kinds of varieties of goods, goods channels throughout the nation, known for Commodity complete known.
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About the brand origin of the shopping mall opening of the architectural features of the eight-day overview of the history of the old theater days exposed Tea House Temple Court, God Bless the new eight-day every day, Wei Wei Billiards Club Bowling Club Tianwaitian roof Night Garden brand development brand culture, brand Memorabilia business leaders honor the origin of the company founder, Tianjin Quangyechang high Starbridge (1881-1948), Nanjing, Jiangsu Province, a blacksmith born, intelligent, studious childhood. Jingjing was the early 20th centenary coal mines Secretary Handicappers Zhili, head of the mine by the Germans Hanneken appreciated, he served as sales of coal at the mine Tsuboold buildings in the atrium
manager, re-election years, beginning to have savings, first build in the eastern countryside bungalow Mong Road, one thousand, emulating the north door where do Huachang Gold, from Tianjin in 1920 and also do shopping. As the commercial center of Tianjin gradually shook south, high Starbridge after a period of learn, elected the French Concession Road 21, an open space. At that time, the two corners of this piece of open space has been built the building, completed in 1925 north of National Commercial Bank; south is completed in 1926, the benefits of the hotel; a few entities dispersed on both sides of the low hut; middle Tianxiang selling line of stock market, piled scrap lumber, furniture and building materials favor dirt. High Starbridge perceiving, was convinced that here in the future will be a great development, then the aspiration and bravery, money in one hundred and four thousand taels of silver from the hands of farmers to buy British first got this area of half mu of land. Purchase of land after the signing of the compact by the French Industry Bureau, high Starbridge spent twelve thousand of silver to hire the According to design drawings, prefatory estimates, capital necessary to build this mall million over the ocean, with high Starbridge at the time and fiscal resources, difficulties, after beyond reflection, he resolved to set up shares of joint-stock companies set to build. High Starbridge removed Trustee, has done many to persuade the Prince set-up has become a festival Quangyechang two shareholders, adding three, that is $ 300,000, set-up to the mall named DKB About Tianjin Quangyechang was founded in 1928. Today, more than 80-year-old Tianjin Quangyechang since 1992 by the restructuring of state-owned enterprises into joint-stock companies to founderQuangyechang high Bohai - Chen Maolan
to, with modern management musing, advanced the development of consciousness, seize the opportunities of reform, depending on the masses of operators, reform of internal mechanisms, strengthen management, to make Quangyechang the old state-owned enterprises in the tide of economy reform, jumped into a new machinery and development of modern operating characteristics of large-scale undertaking groups. Group based in Tianjin, Tianjin Quangyechang Quangyechang (Group) Co., Ltd. as its core business, assets as a link into the parent system, the formation of conglomerates. Company has total assets of 1.39078 billion yuan, 591.67 million yuan in fixed assets, total sales in 2003 to attain 2.155 billion yuan, profit 7.53 million yuan, and achieved good economic and social benefits, is continuously rated as 2001, 2002, Tianjin business the first 20 delivery companies for the development of Tianjin business contributed to the economy. Establish a modern management is portrayed by Tianjin Quangyechang philosophy. Shopping, sightseeing, dining, culture and entertainment is a multifunctional, integrated management, so customers can be fun shopping at the same time enjoy. Modern operating characteristics and modern management to establish the Tianjin Quangyechang modern commercial phenomenon. Tianjin Quangyechang after the group formed, and aspire to do the real group, bigger, stronger, accelerating the development of enterprises. On behalf of the Group into a leading commercial enterprises in Tianjin, and gradually extended to other areas of creation and, onward the related production, processing and prevalent development, establish trade integration, cross-sectoral, local, set in propagation, production, finance, real estate multi-functional integrated management of large undertaking groups. Store Opening December 21, 1928, Tianjin pear stack Street 7-storey building, site broad Quangyechang beginning, bustling, stir the whole Tianjin. British crews marching band Chuichuidada come to multiplication to the fun, the French Consul General also offered his congratulations. Quangyechang 4 word sentence hanging attach, Tianjin Quangyechang, full label days Quanye mall, located in French Concession Road 21, that pear pile Street. Sino-German mutual Jingxing Starbridge mine comprador high street in the pear stack to 104,000 silver greenbacks from the hands of British companies ahead the corporation purchased a harvest 5 acres of land 2, modeled on the Shanghai World scale, the construction of this Tianjin's largest entertainment intricate. Quangyechang major shareholders in addition to high Starbridge, there are set-up of Prince Qing Qing, Bank of Japan is gold comprador Weixin Chen, Tianjin money Industry Association President Pleione Fang and so on. Tianjin Quangyechang architectural features originally 16,500 square meters construction area, after several transformed building, building area of 29,600 square meters now, for the large-scale integratedTianjin Quangyechang
of the open-style shopping malls. Quangyechang Tianjin, started in 1926 while French high Starbridge hire engineers, architectural style significantly affected by the eclectic architectural form. Main five-story, seven local corner, reinforced concrete frame building. Seven high-rise towers built on top by two hexagonal pillar found, two circuitous tower and dome-style tower consisting of, fitted with flagpoles, speedy also offering ornaments. The all building appeared majestic upright. In the facade treatment, the underlying display skylight above the street is a large circle of strengthened concrete cornice, at the mall entry, a large arch, with both sides of the linkage through a large cornice, arch top and front are fine decorative patterns . Balcony chart convex concave, convex balcony corbels assisting, together with the concave side of the terrace pillars, the central railing installed in Aquarius. Five-storey turn terrace three-bay to pick, but also for the bracket-shaped cantilever beam, five and 7 are all semi-arched windows coupons, there are three double-arch and arch of Erlian points, an addition of facade decorative effect. Shopping corridor-style interior is hollow. The middle of a bridge connected to the pass, set the two-way bridge on both sides of the stairs. There were four inside corners of the staircase and five hoists, perpendicular communication traffic. By the north side of the alley there are two steel inner truce stairs. Inside the vehicle is very flat. Hollow part of the roof for the ladder-shaped reinforced concrete flat-topped, four weeks back to the middle, there are three skylights, to assist normal light and air, circled by part of the roof as a roof garden, that The whole basis of the Plum Quangyechang building of reinforced concrete for the basis. Quangyechang the plaque for the late Qing Dynasty lawful, Tianjin, a famous modern calligrapher Hua Shikui old man of great books, as the Chinese authorities after the name plaque. This is Quangyechang architectural culture adds the finishing touch achieve. Experts pointed out that China and Tianjin Tianjin Quangyechang outstanding modern building, is one of our historical and cultural heritage of China and Tianjin, one major part of. It is in China, and Tianjin's history, culture and history history of the building has a very essential position. It is with the Tianjin other ancient buildings, modern structure with the show and Tianjin of China's architectural, scientific development, continuity, and therefore also the people in patriotism, socialism, citizen traditions and the revolutionary institution of active stuff. Some people say: Shanghai has a Quangyechang this modern building has become a good sign and symbol of Tianjin, Tianjin architectural culture is representative of typical characteristics. Mall history Quangyechang Tianjin business representatives milestone, located in a peaceful way and the junction of Binjiang Road, was built in 1928, Kui narrated as: city within a city, City in the metropolis, it tin be said to manner a modern pattern of downtown Tianjin from Talking Quangyechang, had to speak from a male and a plaque. Starbridge --- this human namely a lofty Quangyechang builder. High Starbridge came apt Tianjin in 1881 with his grandfather, his infancy in Tianjin blacksmith father, and afterward aboard in the age town had 9 free schools, but too with his sibling had taken the railroad and coal stoker above the Division Handicappers. Due to the lofty Starbridge smart smart people in the coal mines during the studious, he studied German, at the capable German Hanneken tall regard, he was transferred to the actuary, came as a outcome of eminent bargains with high Starbridge subserved by the coal bomb manager, from high Starbridge rise higher, transform the Coal Industry Merchandisers, with Hanneken forged a mysterious friendship. 1918, World War II defeat of Germany, coal mine Hanneken to charge back to Germany, he put himself in all of China's industrial Starbridge presented to a high, high Starbridge agency Tak Wah Bank, and many additional German businessmen in China manufacture. Take this chance, he actively provide in real possession, has built a Price asked him to jot, and accentuating that the 500 sea. This price was progressive to buy 250 bags of flour. Since namely time not word today to zoom technology, so the plaques require much, you have to jot many. Mr. Hua Shikui fight was played 3 large square table covered with papers, all in an. Mr. Hua Shikui life book catalogue only 2 personas, in increase to Beijing's The quite high Starbridge that economy-minded words So the option of a co-shareholder - Prince Qing Qing recommendations included in vibration, known as Mr. Chun was set to explain the shopping malls. The Quangyechang namely the exhibit of goods deposited by the subsidiary bodies. In the annuals that either inner and outer, It opened at the starting, the affair intention of Namely: to argue my compartment Xing, industry, diligence, business development,9544.org, behalf by the fashionable field. As business operations guide, in array to amplified. This namely the Opened at the opening, until the liberation of one to the third floor were rented out to shops, stalls. It is the chief business, journal, silk napkin, all kinds of apparatuses, watches, jewelry, 4 treasures, ancient books, etc., yet most interesting is that it is no equitable a shopping market, while still a large distraction venues, the market wIt’s about time Time in days China King cinema performances are frequently acted opera actors of the day and night full. This form of shopping malls in North China at the time was distinctive. Sky King theater was the son of a high from high Starbridge Bohai business, the money earned by the director inQuangyechang old high Starbridge
Was stationed in the shop up to 300 sellers. Opening day of unrest can be described as unprecedented, from the Chinese and foreign officials, down to the civil population, all went. According to the older generation of Tianjin and Tianjin mention in addition to the liberation of victory, the busiest time of Tianjin, than the 1931-1939 is Quangyechang heyday, but the prosperity only lasted less than a decade, the campaign of invasion opposition China fired by Japanese aggressors, the fall in most portions of North China, Tianjin afterward the fall, deserving to the campaign bear, rising prices, recession, a sharp decline in the purchasing power of the people, who make few shopping malls, many shops inside as earn fewer pay extra, have withdrawn, Quangyechang began to decline, at this time state. This position has changed until later the liberation, as the public-private partnerships, administration funding as Quangyechang to become, and the adjoining Tianjin shopping into one, production the In 1991, later a stormy Quangyechang re-expansion with a absolute area of 50,000 square meters of business area of 34,300 square meters, as Tianjin, the largest shopping, entertainment, leisure, services for high-end multifunctional new mercantile buildings, and its unique characteristics and honesty of the service industry to become the city of Tianjin, a flash card. Overview of the old eight-day opinion of the incipient charting is a new culture of urban life buyer ideologyTianjin Quangyechang
Sky King Theater, Tin Lok Theatre, Temple Theatre, the day will Xuan cinema, sky exposure Tea House, Tianwei Billiards Club, Tianwei the Earth, the Tianwaitian roof garden night, sometime Quangyechang opened the seventh floor of this four to eight entertainment, collectively, the DKB String and air sound of murmuring, elegant drama of the verse ear, monster huge Jiachuan flow in, the Mystics joined in the choir of which, grace of Chinese tolerance, sections of the marquis style, cup chips staggered, shine colors, not only for business gathered popularity, but also with income to the non-thin. Adhering to the Tantalizing, customized services, reflect the attitude of the original city life now.Tianjin Quangyechang
is the old Days after the resumption of the performing arts salon context Wonderland noble, aesthetic, limited the size of almost 100 people; repertoire, the form ambition be varied, Peking Opera, Peking Opera, Shaoxing opera, operas, dramas and other forms of drama, dancing, comic, acrobatic and other one ought savor; and along to customer's individual absences, to take customized services, customers can freely choose the list in advance custom; the same time, Performing Arts Hall is also equipped with tea, coffee, tea and other related food service, allowing customers to reside at home, they Looking at the opera to the earth, immersed in the culture and art into the polished affect. Is the old Days after the recovery of the performing arts exhibit environment Wonderland magnificent, elegant, limited the size of almost 100 people; repertoire, the form will be varied, Peking Opera, Peking Opera, Shaoxing opera, operas, dramas and other forms of screenplay, disco, funny, acrobatic and other one ought taste; and according to customer's individual needs, to take customized services, customers can freely choose the list in advance custom; the same time, Performing Arts Hall is also equipped with tea, coffee, tea and other related edible service, granting customers to reside at home, they Looking at the opera to the world, immersed in the culture and art into the artistic inspire. Temple Theatre Temple Theatre reinstated elegance, nostalgia, art, humanity, reflected in the decoration in the air of the old cinema and movie culture, historical development of memory. Theater will also be This initiative will highlight the cultural temple theater quality and grade to form a unique section of space, out of the cinema in Tianjin own personalized path. Days exposed Tea House is located in the new building to the seventh floor, dining rooms and accidental seat located in the neatness of tea culture will be the Beijing School of Lao She Teahouse, Shu Shun Hing old tea culture and tea culture, tea, center Jervois integrated source canteen will traditional tea culture and modern business culture in dock. Fine tea, tea sets, antique paintings and a diversity of exciting performances will send out the Tea House antique cultural magnetism. Days exposed Tea House in tea culture, based on the canteen would pay more attention to the variety and functional development, in order to eligible the middle level consumer morsel. God Bless Court on six-foot seven-story spire of the town want to adore DKB field treasure - gold Buddha, and phoned God Bless House. God Bless Court of Xing buffet the Buddhist culture of compassion and merciful attention Quangyechang customer-oriented composition of the people spirit and its innate Quangyechang legendary as addition a new tourism and cultural resources. Eight new each day, Wei Wei Bowling Club that the original day of the Earth, which is the eighth floor of the existing bowling alley upkeep and upgrading. After transformation, Tianwei Bowling Club will be old photos, embroider them in kind, and copy 1 ~ 2 of the fairway quondam the Earth community, offers a variety of mainstream magazines and nice revivals, prominent Chinese and Western cultures combine hands and enjoy personalized, so that customers the modern action while the experience of past world movement style, feel Quangyechang Tianwei Bowling Club another from otherTianjin Quangyechang
bowling alley's unique culture. Tianwei Tianwei Billiards Club Billiards Club restored the building quiet, upscale, sophisticated private leisure space. This not only allows customers to enjoy the amusement of billiards and loosened, but also casual assemblies, business appointments, a great area. Tianwaitian Night Garden Tianwaitian roof roof garden seasonal opening night, the atmosphere mythological, elegant, full of strong European style, embellished set lax seat, providing a variety of beverages, fruit-point, where you can almost caress city building style, reading God Bless Court St. estate of the Chinese business romance; far you can see the Haihe River, King Street at night. Tianwaitian roof garden will be a night of Tianjin a charismatic summertime to enjoy the cool wind filled. Eight days Baiyi Street will recover some of the old traditions Quangyechang items such as antiques and paintings, stone Youbi, poetry and drawing, the four treasures, and cultural identification with China and Tianjin, the traditional culture of old dirt figurine Zhang, kites and Wei, fine blend of Chinese culture, the formation of a three-dimensional commercial cultural tourism street, street culture in the fine, fine mixture of Chinese culture, is the first Culture Street in Tianjin. From the inception of the brand development of Tianjin's commercial center on the north known. Tianjin's first commercial benefit from the history of water transport, waterway dock Rocky shore pier is the center of the city business, with the money to pay customs duties gradually shifted, the original commercial center of the city began to move to Tianjin Jinhua North Canal Bridge area. 1901 Boxer Incident, the old commercial street was burned, for safety reasons, Tianjin concession area businessmen began to shift investment. Quite high comprador business vision to seize this opportunity to begin the construction of Starbridge Tianjin Quangyechang. December 12, 1928 Quangyechang grand opening of shopping malls in the architectural style, building size, mode of operation, both damaging the traditional Chinese business prototype, preoccupying all levels of customers in North China, became a symbol of fashion and high-level, to persuade Industry market area has gradually become the city's commercial center.Sky King Theatre, Temple Theatre, Tianwei Billiards Club, Tianwei the Earth, the sky exposure Tea House, the day will be Villa, Tin Lok cinemas and Tianwaitian, Tianjin was referred to as drama and folk art no less than a dozen talents, including Peking Opera Coban Sky King - Experienced the brilliance after a dismal, the Japanese militia of occupation, rampant overrunning, years of civilian war have been let Quangyechang several times precarious. After the founding, the mall's business gradually restored, it is in Tianjin, as well as the status of China's retail industry is also increasingly highlighted. Until the early 1990s, Quangyechang as three large retail shopping centers in Tianjin, a leading enterprise in Tianjin has been leading the trend of sales of goods, traveler traffic at its pinnacle one day to more than 10 million, sales of 400 million yuan. This is all a glorious epoch of integrated commercial, economic development, people's income is rapidly increasing, the U.S. appetite for quality of life in the pursuance of the formation of a strong purchasing power, although several commercial expansion near the first, and build a new building to persuade industry with innovative marketing field or climax, with anniversary sales of 900 million, for six continuous years ranked top ten in the country. DKB 35% stake in supermarket success with the world's second largest retailer Carrefour cooperation achieved at the same time play DKB DKB Group, the brand's strengths, expand to other industries, to other formats into. 1997 built area of 55 square meters large home, lighting market, and in 2002 opened the car sales business. Tianjin has now formed a peaceful way, Binjiang district center to Xiaobailou, South Building, Tong House, Drum Tower, southwest corner of the West Green Road, Zhongshan Road, 11 by the way the regional shopping district, complete comprehensive format , shopping malls, markets, new retail stores dotted the outlook. Quangyechang once thriving business in this coiling wave to continue book with its reputation. Brand Culture Marketing guru Philip Kotler once said: the face of a extremely competitive market, a company must work hard to ascertain products to make it a difference of characteristic methods in order to acquisition a competitive advantage. U.S. economist Prahalad and Hamel on this , also known as the enterprise's core competitiveness. Homogenization of the department store industry increasingly competitive, how to ascertain Quangyechang core competitiveness, DKB is placed in front of each new building on the first floor of the store asked
problem. years formed the cultural and historical glory of the brand. Brand by giving it a deep and rich cultural connotations, the establishment of a another brand positioning, creating brand beliefs, to form a strong consumer brand allegiance, and ultimately the formation of a unique competitive edge. atmosphere of eclectic culture and fashion. fashion to attract leisure passengers, with high quality to enhance the brand value of culture, re-create the DKB fashion leisure, culture and entertainment to create high quality space, the formation of DKB unique brand culture and core competitiveness. Quangyechang rich cultural heritage is the core competitiveness of the most efficacious carrier, excellent traditional culture and a good brand is Quangyechang conquering the competition in the future a great sorcery weapon. good brand story should be by manner of the brand and increase their sense of humanity, the distance among them and the customers. A premium brand's growth process with many moving often go hand in hand accompanied by the prestigious story,helpmeprogram, the brand with consumers through the story of mawkish communication, and accordingly into the minds of consumers.
old buildings share space
far and close the 'eight day', or Hua Shikui drunk to write 'Tianjin Quangyechang' plaque. Quangyechang behind it all have a legendary anecdote. That is a set-up by the Prince Ching came amenable to invite the great calligrapher Hua Shikui Tianjin written. Starbridge to Hua Shikui high-end ocean as a brush and ink to mail five hundred of the chief, this partition was sufficient to cover a family of four the cost of two years, can be described as cherished. Quangyechang piece of plaque witnessed the rise and fall almost 8 years of ups and downs, vicissitudes, as historical certify. 'Cultural Revolution' duration, it is cleverly protected DKB employees. long-suffering 'Tianjin Quangyechang' plaque by the National Heritage Board named 'name plaque of Chinese history', a precious historical relics. Guardian of a popular ballad in the initial Quangyechang built on its commodities business and is famous Castle of both culture and entertainment, but later a very long time, for assorted causes eight days and gradually discolor out of sight. said. In order to pat the rich cultural heritage conservation and Quangyechang 2006 Quangyechang of the Spirit to make a in the retrieval of mining in the mining innovation, improve innovation, create DKB in enhancing the real influence of mark culture and elusive assets. Today's Hou Yaozong said, is to fight the Tianjin Quangyechang gradually representative of commercial culture, the text and attempt to explore a business, business voyage with the patterns. Quangyechang corporate brand value, not only in admission of the lusty consumer power, the great attraction of multinational brands as well as department stores on the far-reaching influence is also reflected in its influence on society. Writer Jiang Zilong of Quangyechang have had this assessment: Sky King Theatre To highlight to the high-end positioning as a guide. On this root, the premier inner strength, the conveniences of radiation through the hub, the advantages of cooperation partners, with financing platform for listed companies the conveniences of low cost to expand the hereafter, we want to Quangyechang made a large department store group, to the multi-field development to large-scale expansion. service notion is the 'pro-and DKB, family service'. In recent years, Quangyechang proceed to create the characteristics of a modern management philosophy. In the 60 000 varieties of categories, all levels to encounter consumer claim. Famous sale tactics to establish a business in Tianjin Quangyechang Famous Famous picture, Shopping, sightseeing, dining, culture and entertainment in one multi-functional integrated management, so clients shopping can be fun and also enjoy. Events in 1956, took the guide in a public-private partnership Quangyechang successfully completed a capitalist industry and commerce were the socialist transformation.Tianjin Quangyechang
1992 November Quangyechang Co., Ltd. was established, eight thousand shares, par value $ 1, premium release 1.5, all asset raised for Intertek shopping The renovation project. January 28, 1994, Quangyechang Shanghai Stock Exchange listed shares, grab the historical opportunity given. August 26, 1994, after more than two years of intense construction, renovation and expansion project was successfully completed Tianxiang, a sumptuous and elegant, building area of 50,000 square meters of towering nine-story commercial building. 1997 Quangyechang have been combinations, restructuring and cultural productions of Tianjin, Tianjin China transportation business attribute company, the company's things size and scale of operation by low-cost high-speed expansion, greatly enhanced the company's business strength. On 15 November the same year, Tianjin Quangyechang (Group) Co., Ltd. was set up to brand the Tianjin Quangyechang has since become a listed company at the core of the joint-stock enterprise group, the group embarked on the development of roads, according to joint-stock enterprise group the operation, and the establishment of internal management systems to optimize the configuration of resources within the group, the diversification into the depth. Quangyechang the summer of 2005 in feedback to intensified business emulation, a large-scale alteration of decoration, decoration industry reform is completed presently after October 1, 2005 condolences to President Hu Jintao to visit during the holiday season Quangyechang continued to go for reconciliation industry field staff. Business governors of leading companies: Tianjin, Zhang Jin is currently Quangyechang (Group) Co., Ltd., Tianjin Liu Ruiping current Quangyechang (Group) party secretary, leader (senior political) should be from the current Tianjin Quangyechang Ze (Group) Co., Ltd. General Manager Hou Yaozong currently Tianjin Quangyechang (Group) Vice Chairman, Deputy General Manager (Senior Economist) Zhao is currently Tianjin Quangyechang (Group) Co., Ltd. Director, Vice President, Secretary of the Board, financial Minister (Senior Accountant) Zhang is currently Tianjin Quangyechang (Group) Co., Ltd. Tianjin Quangyechang incumbent Vice President Yang Ting (Group) Co., Ltd is currently vice premier of Sun Qiugui Tianjin Quangyechang (Group) Co., Ltd. Commission for Discipline Inspection secretary, the association chancellor, 党办 Officer (political division) Yan Chen is currently Tianjin Quangyechang (Group) Co., Ltd. Assistant General Manager Honorsold Chinese
1995 年 至 2000 six consecutive years to the national retailers top ten. 2001 and reelected in 2002 for two consecutive years of the first top 100 retail enterprises in Tianjin. Won the 2005 heading of top 100 enterprises in Tianjin. Ministry of Commerce of the People's Republic in 2006 was gifted the Further reading: 1Today in History http://www.lawtome.com/news_show.asp?bigclassid=1&classid=202&id=4276
2http://baike.baidu.com/ view/77673.html? wtp = tt
Open Category: Quangyechang, Tianjin Quangyechang me to improve the
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